{"id":17,"date":"2026-03-09T06:52:47","date_gmt":"2026-03-09T06:52:47","guid":{"rendered":"https:\/\/artistic-green-bobcat.95-217-115-144.cpanel.site\/?page_id=17"},"modified":"2026-04-14T14:36:26","modified_gmt":"2026-04-14T14:36:26","slug":"about-us","status":"publish","type":"page","link":"https:\/\/youmatterrecruitment.co.uk\/index.php\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"
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about us<\/h1>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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WHO I AM<\/h4>\n<\/div><\/div>\n\n

OUR STORY<\/h2>\n<\/div>\n
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I\u2019m Robin Frost, and You Matter Recruitment was created after 20 years working inside the UK telecoms industry \u2014 not as a recruiter, but as a sales professional, sales manager, and employer.<\/span><\/p>\n

I\u2019ve carried a quota. I\u2019ve managed territories. I\u2019ve built and led high\u2011performing sales teams. I\u2019ve hired top performers and coached them to exceed targets year after year.<\/span><\/p>\n

I\u2019ve watched the industry evolve \u2014 from PBX and ISDN to cloud communications, VoIP, and unified solutions. Technologies have changed, expectations have changed, and the skills required to succeed in telecoms sales have changed with them.<\/span><\/p>\n

But one thing has always stayed the same: finding genuinely talented telecoms salespeople is hard.<\/strong><\/span><\/p>\n

That\u2019s why I founded You Matter Recruitment \u2014 to use two decades of hands\u2011on telecoms experience to connect the right people with the right opportunities, without the guesswork or generic approach of traditional recruitment.<\/span><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n

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WE ARE DIFFERENT<\/h4>\n<\/div><\/div>\n\n

WHAT MAKES US DIFFERENT?<\/h2>\n<\/div><\/div>\n\n
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My Expertise<\/h4>\n<\/div><\/div>\n\n

I specialise exclusively in telecoms sales recruitment for the SME sector \u2014 hosted phone systems, VoIP, unified communications, connectivity, and related solutions. This narrow focus, combined with 20 years of actually doing the job, means I know exactly what good looks like.<\/p>\n

I understand the products, the sales cycle, the objections, the targets, and the pressure. I know the difference between someone who can talk the talk and someone who can deliver.
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My Approach<\/h4>\n<\/div><\/div>\n\n

I use every tool available \u2014 job boards, LinkedIn, industry networks, and direct outreach \u2014 but the real value comes from my experience. I apply the same hiring standards I used when building my own teams:<\/span><\/p>\n

QUALITY OVER QUANTITY, EVERY TIME<\/strong><\/p>\n

Every candidate is assessed for technical understanding, sales ability, and cultural fit. No guesswork. No box\u2011ticking. No time\u2011wasters.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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WHY US<\/h4>\n<\/div><\/div>\n\n

WHY YOU MATTER RECRUITMENT?<\/h2>\n<\/div><\/div>\n\n
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I've Done the Job<\/h4>

I\u2019ve been a telecoms sales rep. I\u2019ve carried quotas, made cold calls, handled objections, and closed deals. I know what makes a great salesperson because I\u2019ve been one.<\/span><\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n

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I've Hired for the Job<\/h4>

I\u2019ve built and managed successful sales teams. I know what questions to ask, what red flags to look for, and what traits predict long\u2011term success \u2014 because I\u2019ve hired for these roles myself.<\/span><\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n

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I Speak the Language<\/h4>

PBX, SIP, hosted vs on\u2011prem, Teams integration, connectivity, leasing \u2014 I understand it all because I\u2019ve sold it, supported it, and hired people to sell it.<\/span><\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n

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No Time Wasters\n<\/h4>

Employers see only qualified, relevant candidates.
\nCandidates see only genuine, suitable opportunities.<\/p>\n

I respect everyone\u2019s time because I know how valuable it is in this industry.<\/p>\n

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WHAT DRIVES ME<\/h4>\n<\/div><\/div>\n\n

OUR VALUES<\/h2>\n<\/div><\/div>\n\n
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Honesty<\/h4>

I\u2019ll always be upfront \u2014 whether that\u2019s about expectations, market conditions, or whether I\u2019m the right person to help. Two decades in telecoms means I know what\u2019s realistic.<\/span><\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n\n

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Quality<\/h4>

I\u2019d rather make one excellent placement than three mediocre ones. My reputation depends on getting it right, not sending CVs.
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Expertise<\/h4>

Twenty years in telecoms sales \u2014 doing the job, managing teams, and hiring talent \u2014 means I know what works and what doesn\u2019t.
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Results \n<\/h4>

I measure success by placements that stick, not by volume or speed. Long\u2011term fit matters more than short\u2011term wins.<\/span><\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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WHERE I WORK<\/h4>\n<\/div><\/div>\n\n

UK COVERAGE<\/h2>\n<\/div><\/div>\n\n
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London & South East | Devon & Cornwall | Birmingham | Cardiff | Swansea | Norwich | Leicester | Manchester | Liverpool | Newcastle | Glasgow | Edinburgh
\nI recruit for office based, remote, and hybrid telecoms sales roles across the UK.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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CHOOSE YOUR NEXT STEP <\/b><\/h2>\n<\/div><\/div>\n\n

Whether you\u2019re hiring or job\u2011seeking, everything we do is built around supporting your goals.
<\/span>Choose the path that shows you how.<\/span><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n

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CANDIDATES<\/a><\/div>\n<\/div>\n\n
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EMPLOYERS<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-17","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/pages\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=17"}],"version-history":[{"count":48,"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/pages\/17\/revisions"}],"predecessor-version":[{"id":661,"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/pages\/17\/revisions\/661"}],"wp:attachment":[{"href":"https:\/\/youmatterrecruitment.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}